UNIQUE SELLING POINT (USP)
Your unique selling point is what will help you to stand out of competition , customers are attracted to new and unique things and offering these type of services will give a boost in your sales . Providing small offers and promotional discounts helps you gain a lot of new leads . Everything has its own USP you just need to find the real value you can provide with your product .
PROMOTE VALUE NOT PRODUCT
FIND YOUR TARGETED AUDIENCE
Decide what time of content you are providing to which type of customer , if you are providing a service or a product which is beneficial to youth and you are promoting it to a older generation you will not generate any leads as your targeted audience is youth not the old age . Design your ads so that they reaches the perfect audience
MAKE YOUR PRODUCT VISIBLE TO WHOM IT CAN PROVIDE VALUE
CHECK YOUR COMPETITION
Once you have landed online ,you may find a lot of competitors who are providing same type of service or a product , you must keep an eye on them as what type of offers they are launching and what are their USP and you should learn from them and try to improve your service by reviewing theirs .
GET A PERSON TO BUY FROM YOU BY CREATING A GREAT USP OF YOUR PRODUCTS
FIND A PROBLEM TO SOLVE
Business is just finding a problem a providing a solution to it . In this era you can see there are lots of problem near you , you can just find a one which is more appealing and try to solve it in a unique way .By this you can create a easy life for others and a source of income for you.
ONLINE SOCIAL MEDIA AND WEBSITE
You can create a social media account to boost up your sales by daily posting of your products and services . And you can promote their also and get separate leads from these platforms as well.
STRENGTH , WEAKNESS , OPPORTUNITY AND THREATS
By SWOT analysis you can easily check your strong points , weak points in your product and you can easily change these weakness to your strength once you find the cause of the problem . You can find new ways of your promotion by creating new opportunities and recover your threats once found .
DO SWAT ANALYSIS ONCE A MONTH TO CHECK YOUR PROGRESS AND FAILURES
MAKE THE CHANGE TO HAPPEN
Once you know what to change you must change it as early as possible don’t take too much time to think what to change .Take advice from your team and get the changes going , this will create a great customer base and there will more sales as you are correcting yourself when you feel like . This will create a separate following for you.